Online coverage of the Cancer Center’s many supportive care programs was both sporadic and siloed. Broadening the scope of the Patient Experience project’s initial goal, to improve online information about our location and new patient induction process, I devised and built out a new section of the micro-site which integrated these disparate elements of supportive care into a directory of programs in integrative therapies and support groups.
There was also a major operational challenge to keep an up-to-date calendar of these many programs. Prior to my arrival, only PDF print pieces had been available, updated on a bi-monthly basis.
I created a new operational process to feed group listings into a shared Gcal, which I then embedded onto the Cancer Center’s main site. This allowed group leaders to record and amend their own schedule in a dynamic form, without the delays of assembling a print listing, while also adding the Gcal’s many access, sharing and printing features to the online experience.